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When soap companies started radio dramas to sell cleaning products to housewives in the 1930s, they established programs in Cuba as well. soap operas, which ran for decades, telenovelas have a contained story arc, ending after a few seasons.
But they do so via a painstakingly circuitous path that conveys many mixed (and often downright regressive) messages along the way.
But why should we care about what people watch in their spare time, and why am I harping on TV serials?
That’s what drives telenovelas, Latin American soap operas, one of the most popular forms of entertainment in the world, with hundreds of millions of viewers worldwide.
Telenovelas have their roots in Latin America, starting as graphic novel representations of classic literature and stories, later evolving into radio programs.
They air every day, making them highly profitable to advertisers.
Some are aired only in the country they are produced, but others such as “Yo Soy Betty, La Fea” (“Ugly Betty”) are redone and adapted for dozens of other countries.
With the invention of television our life became more fun.
We received a great way of entertainment, and now in order to relax, we just have to push a button and find a program that is the most interesting for us.
We can choose a show most appropriate for our current mood, whether it is…
Telenovelas — literally television novels — have some things in common with their American cousins, the daytime soap operas.